4 Predictions For The Future of Translation Apps

Prediction #1 – Chinese smartphone users will become the top consumers of translation apps

The growth of English as a global language combined with increased smartphone usage will compel Chinese mobile users to bridge the language gap through mobile apps ahead of any other approach

Prediction #2 -The best apps will be the most unobtrusive apps

Translation apps will need to support real-time conversations, whether face-to-face or via chat. However, it’s important to make a distinction here; The users of translation apps want to communicate quickly and efficiently, period.

Prediction #3 – New players are going to enter the translation game

Yandex.ru already has a translation app, it’s basically a clone of Google Translate. ‘China’s Google’, Baidu, also have a translation app -with image recognition integrated to boot. It’s only a matter of time until local Russian and Chinese developers create new apps for their respective markets, if only to meet the ever increasing demand generated by new smartphone users

Prediction #4 – Users will expect translation apps to do it all

Translation app users can easily download multiple apps for various scenarios, but at the end of the day, all the user cares about is whether he or she can understand what’s being said or written in another language. Nobody wants to keep track of the app that allows them to read a sign, the one that facilitates conversation, and the one that translates emails